1. MGM Resorts and Cirque du Soleil: This partnership has resulted in various shows such as “KÀ” and “Michael Jackson ONE” being exclusively performed at MGM properties, attracting a significant number of visitors.
2. Caesars Entertainment and World Series of Poker (WSOP): Caesars casinos host the annual WSOP, the most prestigious poker tournament in the world, driving substantial crowds to their establishments.
3. Wynn Resorts and luxury retail brands: Wynn properties, particularly Wynn Las Vegas, feature high-end retail brands like Louis Vuitton, Gucci, and Chanel, creating a synergistic relationship between gambling and luxury shopping.
4. The Venetian and Rock of Ages Musical: The Venetian in Las Vegas has been home to the long-running musical “Rock of Ages,” drawing audiences who also enjoy the casino and its amenities.
5. Borgata Hotel Casino & Spa and celebrity chef restaurants: The Borgata in Atlantic City houses restaurants by renowned chefs such as Bobby Flay and Wolfgang Puck, attracting food enthusiasts along with gambling enthusiasts.
6. Hard Rock Hotel & Casino and live music events: Hard Rock properties worldwide partner with artists and host live music events, creating an experience where visitors can enjoy both gambling and concerts.
7. MGM Grand and UFC (Ultimate Fighting Championship): MGM Grand in Las Vegas has been the venue for countless UFC events, making it a popular destination for both fight fans and gamblers.
8. The Cosmopolitan and Marquee nightclub: The Cosmopolitan in Las Vegas boasts the popular Marquee nightclub, attracting a young and vibrant crowd to their casino floor.
9. Bellagio and Cirque du Soleil’s “O”: Bellagio’s collaboration with Cirque du Soleil for the production “O” has been a tremendous success, combining the casino’s elegant atmosphere with the artistic performances.
10. Excalibur and Tournament of Kings dinner show: Excalibur hosts the Medieval-themed dinner show “Tournament of Kings,” allowing guests to immerse themselves in a unique dining experience while also enjoying the surrounding casino.